Business experts have challenged the African youth, the continent’s biggest market, to consume products made in Africa if the Continental Free Trade Area (CFTA) Agreement is to be successfully implemented. According to some leading African entrepreneurs, trade and business experts, the profile of African products will be enhanced once Africans place them on top of their preferential list. The push for “Made in Africa First” came to the fore during a panel discussion on CFTA at the ongoing Youth Connekt Africa Summit in Kigali. The conversation sought to explore the benefits of the historic CFTA deal that was signed by African Heads of State and Government in Kigali early this year. “Right now, CFTA is at the signing phase and then ratification phase will follow. But after that, the actual challenge is about implementing,” said Issam Chleuh, Managing Director of Suguba Ltd. The Economic Community of West African Countries (ECOWAS) has similar trading arrangements, he said, yet it is still difficult to move goods between the member states because the existing laws are not enforceable. “We need to have a consumer mindset shift. If today Africans decided that we are going to consume Made-in-Africa before anything thing else, it would be one big way to push African products to a desired level,” Chleuh added. Chleuh’s assertion resonated with what was said by Rwanda’s Prime Minister. About 70 per cent of Africa’s population is under the age of 30, Prime Minister Edouard Ngirente said, suggesting that with Africa’s population projected to double by...
Experts advocate for ‘made in Africa model’ to drive CFTA
Posted on: October 10, 2018
Posted on: October 10, 2018