KENYA – Kenya’s fresh produce industry has been urged to prioritize compliance with market standards to unlock broader market access, both domestically and abroad. Speaking at the recently concluded Kenya Fresh Produce Conference and Expo, Dr. Andrew Edewa, Director of Standards and SPS Measures at TradeMark Africa, emphasized that standards are key to facilitating trade. “Market compliance is necessary for trade—you have to comply with the importing country’s requirements,” Dr. Edewa stated during the event, which took place from October 2nd to 3rd at the Kenya School of Monetary Studies. He stressed that understanding and adhering to standards is vital to securing market access for Kenyan produce. The event, organized by the Fresh Produce Consortium of Kenya (FPC-Kenya), a member-based association advocating for favorable business environments and policies for the horticultural industry, centered around the theme Enhancing Market Access for Kenya’s Fresh Produce. Various strategies for expanding market access were discussed, ranging from regulatory frameworks and food safety standards to value addition and agro-processing. Okisegere Ojepat, CEO of FPC-Kenya, highlighted that improving market compliance remains a challenge for Kenyan exporters. “Meeting international standards is a critical issue, but it also presents an opportunity for growth,” Ojepat said. He noted that enhanced training and support for farmers could improve compliance and boost export volumes, particularly in the vegetable sector, which has seen a decline in recent years. One of the notable developments discussed at the conference was the introduction of the 2024 Horticultural Crops Authority Bill, which proposes tighter regulations for all players in the...
Kenya’s fresh produce sector urged to boost compliance for global market access
Posted on: October 31, 2024
Posted on: October 31, 2024