The American Apparel & Footwear Association (AAFA) has entered into a partnership agreement with the East Africa Trade and Investment Hub to ensure best-in-class manufacturing of goods destined for the US market from East Africa. Signed yesterday (21 February) in Las Vegas, the agreement launches the 'East Africa Cotton, Textile and Apparel Initiative' to establish sustainable workforce development programmes and institutionalise environmental, social, labour and worker safety best practices in the region. The aim is to work with East African governments to raise industry standards, promote job creation, and increase trade and investment. US retailers and East African businesses are expected to both benefit from the initiative. The Hub, a United States Agency for International Development (USAID) organisation, will work to help East African governments and private sector entities institutionalise the best practices and standards that US apparel, footwear, and travel goods sourcing companies require. It is hoping to support the creation of 45,000 jobs across Ethiopia, Kenya, Rwanda, Tanzania, and Uganda in the first three years of the initiative, as well as creating jobs and further growth in the US apparel, footwear, and travel goods sector. Meanwhile, the AAFA says it will actively engage in advocacy activities before country governments in East Africa and lead private sector engagement. It will also "strengthen US manufacturing and support US jobs and economic growth" for its brands while encouraging companies and their suppliers to develop sustainable operations in East Africa. East Africa is establishing itself as a key sourcing destination for global apparel,...
AAFA signs East Africa best-practice initiative
Posted on: February 23, 2017
Posted on: February 23, 2017